Project Gorgon Retail Management Guide: How To Run A Shop

Retail Management in Project Gorgon lets you rent a player vendor stall and sell items directly to other players in Serbule, the Red Wing Casino, and later Statehelm. You unlock it through Industry progression or by paying around 20000 councils to Selphie, then maintain your stall daily while managing rent scaling. If you gather, craft, or farm consistently, this system turns extra inventory into steady councils instead of vendor trash.

Running a stall is not passive income. Rent increases based on your usage history, and poor placement can quietly drain your funds. If you treat it like a real business, it becomes one of the strongest player driven income systems in the game.

How To Unlock Retail Management

Retail Management is tied to Industry.

If your Industry reaches 25, Selphie in Serbule will unlock Retail Management for a much lower fee. If you skip Industry progression, you can pay roughly 20000 councils for direct access.

If you want to rush Industry, you can:

Complete town work orders
Use Industry XP potions from Quatik at the Red Wing Casino

Unlocking it through Industry is the smarter long term play. Paying full price is fine if you already have strong income.

Selphie also handles stall rentals once the skill is unlocked.

Where To Set Up Your Stall

Stall location matters more than most players realize.

Serbule Market

Serbule is designed to feel like a little market with traders from all over. It tracks your rental history over a long window, and if you occupy a stall for extended periods, the daily rent becomes extremely high. It is intended for newer merchants, not permanent ownership.

If you stay there for months, daily rent can spike into unreasonable territory.

Red Wing Casino

The Red Wing Casino tracks rental history over a shorter window than Serbule. It is more stable but still not meant for indefinite long term squatting.

This is the middle ground for most active merchants.

Statehelm

At Retail Management 50, Statehelm becomes available. This location is intended for more permanent merchants and handles long term stall ownership better than Serbule.

If you plan to operate a full time shop, Statehelm is the goal.

Choose your location based on how long you plan to operate and not just convenience.

Renting And Maintaining A Stall

When you rent a stall:

You begin with a 24 hour rental
Each additional day must be prepaid
The cost of the next day depends on how many days you rented during the last tracking period
You gain 100 Retail Management XP each time you extend by one day

If you rent continuously, your daily cost increases. If you let the stall expire and take a break, the rent gradually lowers again.

This system prevents permanent monopolies in beginner zones.

How To List Items For Sale

Once your stall is active:

Open your stall interface
Go to Add To Shop
Move items from your inventory
Switch to Set Prices
Click Show In Shop
Set the price
Press Save Changes

If you forget to press Save Changes, your items will not appear.

You start with 25 inventory slots in your shop. As Retail Management increases, your stall capacity expands.

You can customize the stall name and message, and even adjust its appearance using items as decoration. The item used for appearance is not consumed.

Stack Pricing And Bulk Sales

When selling stacks, you control two fields:

Price
Per

If you set Price to 25 and Per to 5, buyers pay 25 councils for 5 items. They must buy in multiples of 5.

You cannot split stacks once they are inside the shop. Split them in your inventory first.

Advanced sellers list multiple stacks at different prices. If the cheapest stack sells instantly and the expensive one sits, you know where the market ceiling is.

Check nearby tracking golems to compare prices before listing items. Guessing blindly is how you end up undercutting yourself.

Reserving Items For Private Deals

If you are handling a private trade, enter the buyer’s name in the Reserve For Player field.

If left blank, anyone can purchase the item.

This is useful for guild sales or prearranged deals.

The Savvy Shopkeeper Method

During large community events like Poetry Jam, players can receive the Savvy Shopkeeper buff. This buff reduces stall upkeep cost by half.

A common long term strategy is:

Unlock Retail Management on an alternate character
Log that character in during Poetry Jam
Receive the Savvy Shopkeeper buff
Maintain the stall using that character

With the buff active, daily upkeep becomes far more manageable. Many long running stalls operate this way.

Even with reduced rent, your stall must still generate profit. A discount on expenses does not replace actual sales.

Making Retail Management Worth It

Retail Management works best if you:

Play consistently
Produce items players actively need
Monitor competition
Log in daily to extend rent

It is not ideal for early game players with low income.

If your stall does not consistently cover its daily cost, you are better off selling to NPCs or fulfilling work orders until you scale production.

Retail Management As A Long Term System

Retail Management is one of the clearest examples of Project Gorgon’s player driven economy. It rewards market awareness, consistency, and strategic placement.

Handled correctly, it becomes reliable council generation. Handled poorly, it quietly drains your wallet.

Choose your stall location wisely, watch your rental history, price intelligently, and treat your stall like an actual storefront. If you do that, you will not just be another vendor in the market. You will be part of the economy.

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